Univers by Adrian Frutiguer - Posters

Univers by Adrian Frutiger - Posters

A series of posters showcasing the iconic typeface Univers by Adrian Frutiger. as one of the most successful typefaces to have ever been designed.

It was created in 1957, Frutiger wanted to create a typeface that could be used for multiple applications such as advertising, signage, books, posters, and so on. The poster's goal was to explore our typeface of choice, dissect it, and use it as a tool to create images and compositions.

Details

Typeface Used:

Univers by Adrian Frutiger

Created With:

Adobe Illustrator & Photoshop

13 x 19'' Poster Size

Color Palette

#BD2831

#000000

#ffffff

Process

For the colors, a combination of red, black, and white seemed fitting, as it would help emphasize the minimalist features so characteristic of the Univers typeface. Images of typographer Adrian Frutiger were used, and different applications and ways to manipulate the images were implemented such as cropping the images to use them in conjunction with the other elements such as the type and lines.